FANTA

Musicvideo

Our idea that makes Fanta super interesting again for teens: The FANTA x YOU x JULIEN BAM MUSIC VIDEO. Julien Bam activated teens to become part of a fresh music video. From of the best application videos, we picked 13 young talents and developed the music video with them. The result delightes eyes and ears on YouTube – and brought Fanta with a refreshing brand message back  into the hearts of the young main target group.